HomeMy WebLinkAbout1203 - Park Facilities Naming PolicyCITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
1
BACKGROUND
The act of naming park facilities is significant and meaningful. A name can invoke powerful
emotions, create images and help to recall history. The naming of a park facility which includes
parks, trails, park buildings, and facilities or open spaces, is intended to be a permanent act and,
therefore, should be approached in a thoughtful manner. The naming of a park facility should
take into consideration the past, present, and future history of the land, its use, and our
relationship to it.
PURPOSE
The purpose of this policy is to provide a systematic and consistent approach to naming our park
facilities.
POLICY
A. It is the policy of the Redding City Council that the naming or renaming of parks and/or
recreational facilities will serve the interests of the City and provide a worthy and enduring
legacy for the City's parks and recreation system.
B. The City of Redding strives to name parks, natural areas, recreational facilities, and trails to
best reflect the significance of the facility or individual feature and the community it serves
while also providing a worthy and enduring legacy for the City of Redding's parks and
recreation system. The name of park assets must be appropriate to the location and remain
relevant as the community grows and changes.
C. To this end, the City supports the consideration of naming requests within the following
broad categories:
1. Events, People, and Places
The history of a major event, place, or person may play an important role in the naming
or renaming of a park, as communities often wish to preserve and honor the history of a
city. This history may include its founders, other historical figures, its Native American
heritage, local landmarks, prominent geographical locations, and natural and geological
features.
2. Extraordinary Individuals
The City has benefited, through the years, from the contributions made by many
outstanding individuals. This category is designed to acknowledge the sustained
contribution that has been made by such individuals to the City and the development and
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
2
management of the City's park and recreation system.
3. Major Gifts
Over the years, the Redding community has benefited from the generosity of residents,
businesses, and foundations. On occasion, the significance of such donations may
warrant consideration being given to requests from either the donor or another party to
acknowledge such a gift by naming.
DEFINITIONS
A. Naming: The permanent name assigned by the City of Redding to a given park facility.
B. Park Facility: Any body of water, land, trail, open space, archeological site, skate park,
building, structure, recreational facility, or other appurtenance owned by the City.
C. Director: In this policy, shall refer to the Director of Community Services.
D. Commission: In this policy shall refer to the Community Services Advisory Commission.
E. Donation: The giving, to the City of Redding, of property, goods, or cash, generally with
no expectation of return.
F. Sponsorship: The giving of financial or in-kind support from an individual or corporation
for a specific service, program, facility, park, or event in return for certain benefits.
GUIDING PRINCIPLES
A. In considering proposals for the naming or renaming of park facilities, one or more of the
following general principles will be considered. When naming a park asset, the proposed
name will:
1. Engender a strong positive image
2. Be appropriate, having regard to the park asset's location and/or history
3. Have historical, cultural, or social significance for future generations
4. Commemorate places, people, or events that are of continued importance to the City,
region, State, and/or nation
5. Honor and respect native and tribal communities
6. Have symbolic value that transcends its ordinary meaning or use and enhances the
character and identity of the park and/or recreational facility
7. Have broad public support
8. Avoid undue commercialization of the park and/or recreational facility
9. Be associated with the respective street or subdivision where located
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
3
PROCEDURES & GUIDELINES
A. Review Committee
An ad hoc park naming advisory committee will be convened by the Director and will review
naming suggestions submitted by the community and staff. The committee will consider
names based on the criteria outlined below and with consideration of public comment.
B. Naming Categories
In general, the naming of park facilities will fall into one of the following categories:
1. Naming for Events, People, and Places
When a Park Facility is associated with or located near events, people, and places of
historical, cultural, or social significance, consideration will be given to naming that Park
Facility after such events, people, and places. In considering such proposals, the
relationship of the event, person, or place to the park and/or recreational facility must be
demonstrated through research and documentation, including consideration of impacts
on disadvantaged communities.
2. Naming for Extraordinary Individuals
Naming a Park Facility for an outstanding individual is allowed posthumously (at least
three years from the date of passing), and where that person's significance and good
reputation have been reviewed and acknowledged in the City's, State's, and/or nation's
history.
When considering the naming of a Park Facility after a person, consideration will be
given when:
a. The person was exceptionally dedicated or demonstrated excellence in service in
ways that made a significant contribution to the land, community, City of Redding,
State of California, or the United States;
b. The person volunteered and gave extraordinary help or care to individuals, families,
or groups, or support to the community;
c. The person risked his or her life to save or protect others; or
d. The person demonstrated a commitment to equity, inclusion, and justice.
3. Naming for Donations
A significant donation made to the City of Redding that adds considerable value to the
parks and recreation system may be recognized through naming.
As a guideline, the threshold for considering the naming of a Park Facility will include
one or more of the following:
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
4
a. Land for the majority of the park was deeded to the City by the donor without fee
credit.
b. Contribution of a minimum of 60% of the capital construction costs associated with
developing the park/recreational facility.
c. Provision of a minimum 20-year endowment for the continued maintenance,
operation, and/or programming of the park asset.
Donors seeking to name an asset associated with major donations in honor of an
individual must follow the principles and process that apply to naming a park for an
outstanding person. Exceptions will be considered by the Director and the park naming
advisory committee.
Naming park facilities with a company name is prohibited. Corporate logos, insignias,
brands, or direct advertising text shall not be used in the City of Redding facility naming.
Corporate sponsorship and naming rights may be negotiated outside of this policy.
4. Renaming
The renaming of Park Facilities is discouraged. Name changes will be subject to an
examination that includes consideration of the original justification for the current name,
the value of prior contributors, and the rationale for changing the name.
C. Naming Conventions
1. Names that are currently in use in the City will not be considered.
2. Names that are discriminatory or derogatory will not be considered.
D. Naming Application Process
Any person, group, or organization may submit an application to name or rename a Park
Facility. The application should be submitted to the Director.
Applications should contain the following minimum information:
1. Name of applicant
2. Proposed name for the park facility
3. Background/support for the proposed name
4. Demonstrated community support for the proposed name
5. Identification of interested/impacted stakeholders
6. Description/map showing the location
7. If proposing to name a recreation facility within a park, include a description/map
showing the location of the facility within the park
8. If proposing to name a park asset after an outstanding person, documentation of that
person’s contribution to the City’s, State’s, or Nation’s history
9. If proposing to rename a facility, the application should also include background
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
5
information on the current name and the rationale for requesting a new name.
E. Naming Approval Process
A detailed step-by-step process is listed at the end of this document. What follows is a
summary of that process.
Upon receipt of a naming application, the Director will convene the park naming advisory
committee.
The park naming advisory committee may suggest modification of the name proposed by an
applicant, with the agreement of the applicant.
Once the park naming advisory committee has identified a preferred name, the
recommendation will be presented to the Director in writing by the supporting staff person.
A recommendation from the committee must have either the consensus of the committee or
a 2/3 majority vote in support of the name.
The Director will take a recommendation to the Commission, which will take public
comment prior to taking action on the request. The Commission may convene additional
public meetings to gain additional information prior to making the naming recommendation.
The Commission will forward its recommendation to the City Council.
F. Research
It is essential that any name, especially names referencing individuals and/or families, be
thoroughly researched. Some suggestions for learning more about the history of a name
include:
1. Historic Plat Maps and Sanborn Maps
2. California Archives: Available at https://oac.cdlib.org/
3. Google search for online documents or references
4. Library search for documents or references (ask a research librarian for assistance)
5. Shasta Historical Society
6. US Census Archives
7. National Archives: http://www.archives.gov/index.html
8. Area tribes and native community groups
9. SHPO - State Historic Preservation Office
10. California Advisory Committee on Geographic Names: https://cacgn.ca.gov/
Communicating Naming Decisions
Within two weeks, the Director will be responsible for communicating the meeting dates
and outcomes to the applicants, the Commission, and the park naming advisory committee.
When a new name has been chosen, the Director will publicize the name and direct its use
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
6
thereafter. All graphical representations within the park system are subject to design
standards and will be replaced over time.
G. Appeals
Any applicant whose proposal to name/rename a park facility is denied by the Commission
may appeal to City Council by petition through the Director within 30 calendar days of the
Commission's decision. The Director will schedule the appeal to City Council within 60 days
of receipt of the appeal.
INTERIM NAMES
The City of Redding sometimes acquires land. The City of Redding will assign the new parcel
a name temporarily following established data management systems.
In general:
1. Parcels acquired contiguous to another that are intended to expand the site will be named
for the original site.
2. New, free-standing parcels acquired for future development as a park will be named
based on the street infrastructure or historical reference. (e.g. downtown plaza property).
3. Natural Area acquisitions will be named for prominent or significant geographic
features, if present, and approved by the Director.
NAMING PROCESS STEPS
The naming process should be completed prior to the opening of a new park or facility.
1. Staff will review submitted proposals for completeness and adherence to the guidelines.
2. Within 60 days of receipt of a complete application for naming, the Director shall
convene an ad hoc park naming advisory committee of up to seven members. Members
will be recruited from relevant groups which may include but not limited to the
Commission, the Planning Commission, the Shasta Historical Society, and other
stakeholders relevant to the facility being discussed.
3. The park naming advisory committee reviews proposals, conducts additional research,
and develops a written recommendation for the Community Services Advisory
Commission. If none of the submitted proposals are acceptable to the committee, the
committee may submit a new proposal based on their discussions and public input. All
park naming advisory committee discussions will be held in open public meetings. Notes
from meetings will include reasons for and against submitted names. The amount of time
required to complete this work will depend on the number of proposals, amount of
research, and level of controversy in the process.
4. The Community Services Advisory Commission reviews recommendations and either:
a. Accepts the park naming advisory committee recommendation and forwards the
recommendation to City Council,
CITY OF REDDING, CALIFORNIA
COUNCIL POLICY
SUBJECT
Park Facilities Naming Policy
RESOLUTION
NUMBER
POLICY
NUMBER
EFFECTIVE
DATE
PAGE
2023-016
1203
02/07/2023
7
b. Declines the park naming advisory committee recommendation, in which case the
park naming advisory committee may choose one of three options:
i. The park naming advisory committee continues to review other
submissions; or
ii. The park naming advisory committee may suggest a new option based
on their discussions and public input to date; or
iii. The process starts over with a new solicitation of names.
The Community Services Advisory Commission will respond to any park naming
advisory committee recommendation within thirty days of receiving the
recommendation.
5. If the naming recommendation is approved by the Commission, it is referred to the City
Council for final action.
6. If the naming recommendation is approved by the City Council, the new name is
implemented. The decision of the City Council is final.
7. Applicants will be notified of the City Council's decision within two weeks via email
and/or mailed letter.
Adopted – February 7, 2023 – Resolution No. 2023-016